In Patrick Schwerdtfeger’s book Webify Your Business, Internet Marketing Secrets for the Self-Employed,he presents a step-by-step guide for wowing your cyber audience. He suggests you carve your own niche that is an inch wide and a mile deep. He highly recommends you write a book (of any length) and says it is one of THE best tools because it gives you something to use as a platform as an “expert” in some way. It also can be a springboard for many speaking engagements. Check out more about the book at: