5 Tips for Producing Digital Multimedia

Recently the San Francisco Bay Area Press Photographers Association held their annual all day Digital Multimedia Workshop at San Jose State University. The first half of the day there were a series of talks in an auditorium-like setting and the second half of the day there were four segments of an array of workshops to choose from. That was when I wanted to clone myself. Some highlights I gathered from the day are:

1. The new Final Cut Pro X (video editing software) is much less expensive than earlier versions but older versions won’t work with this version (in other words, it’s not backwards compatible). Apple offers a free 30 day download. Final Cut Express is the less expensive version of older versions of Final Cut Pro but is near the same price as the new Final Cut Pro X.

2. Think TABLET. Peter Young, adjunct professor of multimedia at San Jose State, moderated a panel discussion ks and magazines with Jackson Solway (oncemagazine.com) and social media consultant, Miki Johnson (mikijohnson.com). The consensus is tablets are where we are going. Noteworthy points include:
-Self-education is becoming more important and the tablet is an excellent vehicle for it since it is easy to hold and creates intimacy with the viewer.
-Studies have shown that people have the basic tolerance to watch approximately 20 pictures in a slideshow.
-The viewer wants maximum 400-650 words of text associated with any slide.
-People have loyalty to a serial slide show, delivered at the same time, same channel, like every two weeks.

3. You can produce an interactive magazine using Adobe InDesign. This workshop was taught by Pulitzer-Prize winner and San Jose State multimedia instructor Kim Komenich. Now Adobe is offering a slick iPad compatible magazine or interactive publication through Adobe.com for the Adobe Digital Edition Publishing Suite, Single Edition, for $395 for one year. We watched a short video (see above) of students at the University of Oregon making a digital magazine.

4. Produce your digital sound using Audacity, a free cross-platform sound editor. Think about how you cut and paste in a Word document and you can apply that same principle to cutting and pasting bits of sound with this tool.

5. Windscreens are essential to getting decent clear sound. A good resource for windscreens is Rycote.

I couldn’t be at two places at once and missed “Hands-On Video Lighting,” “Multimedia for Newspapers,” and though I was delighted with photogapher Robert Beck’s morning presentation I didn’t see “More with Robert BeckSports Illustrated Special Projects.”

All in all I learned some valuable things I can apply. I haven’t bought my Lavalier microphone yet but it’s going to be my next sound purchase.

If you’re a WordPress fan don’t miss my notes from the San Francisco 2011 WordCamp!

Check out my notes from the Social Change Film Festival that will remind you of simple abundance. Happy New Year!

Art as Affirmation


Did you grow up in the era when we had three television stations to choose from? Darren Hardy, editor of Success Magazine, spoke about this in his address to the Experts Academy.

Hardy proposed we go on a media diet because we all have inside of us an eight year old who is highly influenced by what we see and hear. And you wouldn’t let your eight year old watch someone being shot or attacked, would you?

Everyday we feed out brains food for visualizations. Gaze at what you want and your mind has an imprint of it. Gaze at what you don’t want and your mind has an imprint of it. Be mindful of what you take in, Hardy reminds us. Be like a parent watching over your eight year old, because your brain is a powerful manifesting machine.

3 Wishes for You

3 Wishes for You
"3 Wishes for You," a digitized scanogram by Mary Gow

Happy Holidays! Here’s another of my series of images created on my scanner and then manipulated with PhotoShop. Ironically I heard a talk later that same day that mentioned the sacred vesica piscis shape and its importance. The shape is formed when two circles overlap to create a shape similar to an eye or fish. I will write more about this sacred shape in a future post. Meanwhile, happy holidays to you. And cheers to your creativity, productivity, and the artist’s spirit in you!

One Thing to Manifest in the Summer of 2012

“We are one people. One tribe. One tribe. One planet… connecting, uniting…”

I saw the release of this video tonight brought by one of the attendees at a meeting at the Red Vic Peace Center. The topic was the Summer of Peace 2012.

We agree there are things we are discontented about. Shall we visualize what we want to manifest together in the summer of 2012? What are we for?

This flashmob of 100 people converged on Occupy San Francisco on November 19, 2011. The dance was produced and directed by Magalie Bonneau-Marcil of DancingWithoutBorders.org. Video directed and edited by Ben Flanigan, You can get more information on their Facebook page.